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Client Overview

A leading fast fashion retailer known for rapid collection cycles, influencer collaborations, and a diverse, globally distributed team of buyers, stylists, and marketers.

Business Challenges

  • Seasonal planning relied heavily on manual review of trend reports, campaign post-mortems, influencer collaborations, and scattered analytics.
  • Teams struggled to keep up with the pace of social and style changes, often missing early trend signals or duplicating analysis efforts.
  • Data was siloed across files, emails, organization chat, and localized retail calendars, making knowledge sharing, creativity, and campaign agility difficult.

Solution Overview

Unified Trend Data Foundation:

All campaign outcomes, trend research, influencer feedback, and internal reports are centralized in the Snowflake Data Cloud.

Data pipelines auto-ingest social listening insights, merchandising data, and post-campaign analytics from marketing and buying teams.

Gen AI–Powered Trend Knowledge Assistant:

A Gen AI chatbot (using Snowflake Cortex AI and LLMs) enables stylists, marketers, and buyers to search and summarize any trend data, campaign history, or influencer insights via natural language.

Users can ask, “What were the top reasons for past collection successes?” or “Summarize key influencer trends in streetwear this season.”

AI summarizes best-performing campaigns, emerging patterns, and the impact of style cues or influencer partnerships.

Business Impact

Accelerated Planning Cycles:

Planning for new collections reduced from several weeks to just a few days—trend teams can instantly query seasonal outcomes, market signals, and global campaign learnings.

Increased Creative Agility:

Stylists and buyers can quickly test new ideas, mix historical insights, or adapt inspiration from any recent influencer or campaign—leading to faster, more innovative seasonal launches.

Reduced Manual Research:

Teams spend less time compiling reports and more time acting on unified, summarized knowledge; redundancies and repeated analyses are eliminated.

Continuous Learning Loop:

Learnings and performance feedback are always up-to-date and accessible, keeping the entire team ahead of shifting fashion trends.

Why Snowflake + Gen AI?

No more document silos: Every trend report, fashion show analysis, and feedback loop is indexed, queryable, and summarized in real time.

Democratized knowledge: Teams across marketing, design, and buying quickly align and share insights, improving speed and collaboration on trend adoption.

High ROI: Faster, data-driven creative cycles mean the retailer stays ahead of fast fashion trends and maximizes campaign contributions with fewer resources.

Testimonials

Real-World Results from Satisfied Clients Across Key Industries

Manufacturing

"Predictive maintenance and real-time supply chain insights have cut our downtime by nearly 30%. Data is no longer a bottleneck it’s become our competitive advantage."

- VP of Operations

Retail & E-commerce

"Delivering personalized recommendations at scale used to be out of reach. Now, real-time analytics have boosted both conversions and inventory efficiency across all channels."

- Chief Digital Officer

Financial Services

"Compliance reporting that once took weeks now happens in hours. Alongside advanced fraud detection, our risk management framework is stronger and more agile than ever."

- Head of Risk & Compliance

Manufacturing

"7xcel helped us streamline our supply chain operations with smarter AI-driven insights. Their approach simplified our processes and gave us greater confidence in decision-making."

- Chief Operations Officer

Retail

"The personalization engine built by 7xcel transformed how we connect with our customers. Their deep understanding of retail AI made it easy for us to deliver more relevant and engaging experiences."

- VP, Digital Innovation

Finance

"7xcel’s AI solutions have strengthened the way we protect and manage our transactions. Their expertise has been a reliable partner in ensuring trust and security for our clients."

- Chief Risk Officer

Talk To Us

Contact number

+1 770 796 0077

Email Address

biz@7xcel.com

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